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1. Time – 'Modern society of fatigue' and the request of dry horses
We are now living in a 'fatigue society'. Korean office workers, senior citizens, and teenagers are suffering from constant physical and mental wear in their daily lives under excessive tension. 건마
This periodicity makes one instinctively crave "a deliberate touch at the hands of someone." Dry horses are the response to this demand.
Dry massages encourage people to reconnect to the center of their bodies in a short period of time. It is a short, deep-duration device to restore the "sensory present" that modern people have lost. 마타이
2. Space – Tactile Shelter in the City
Where is the place where the dryness takes place most often? It is a small room with controlled sound, light, smell, and temperature.
This space is almost the only place in the city where physical contact with strangers is public and justified.
The closeness of the space provides people with a sense of psychological protection, causing sensory reboots through disconnection from the outside world.
In this context, dry horses are not 'therapy', but an urban self-recovery ritual, and can also be seen as a tactile postmodern meditation.
3. Culture – Why is the dry horse misunderstood?
In Korean society, the 'gunma' has a unique symbolic system.
This is because the word "massage" itself has been contaminated with images linked to abnormal services at some point.
Why did this happen?
a conservative culture of physical contact
the absence of a formal education system
Ambiguity of the boundary between illegal and regular businesses
the unconscious notion that "tactures are private."
Against this backdrop, dry horses have become both a practical culture and a taboo language that has grown outside the system.
The current reality is that those who need it hesitate and honest industries are turned away.
4. Sense – 'Skin' is the second brain
Dry massage is a sensory experience centered on touch.
The skin is the widest sensory organ, and the nerve endings are concentrated, so it is directly connected to emotions.
When pressed heavily, a person breathes deeply.
When you tap it, the body wakes up.
When you relax, you cry because your skin and emotions are connected.
Dry horses are the task of re-coding these senses.
It brings back memories of the skin, connects disconnected body sensations, and consists of 1:1 tactile language only for me.
5. Identity – whose body belongs to
The dry horse makes you ask one question.
"Do I really know my body?"
During a dry massage, the person relives the **body map** that he has forgotten for himself.
"It hurt here", "This part is hardened like this", "It's clogged here".
This act of re-recognizing one's body is not just a recovery from fatigue.
It's a journey of identity recovery.
The sensation I feel, the pain I missed, my body I finally looked into.
The dry horse is a small trigger that enables this deep self-experience.
Finishing: Dry horses are a way of human recovery
Dry massage is a technique, but it is also a cultural practice that restores the most human sense that modern people have lost: touch.
It is a time to meet the deep silence within us, a short ritual of returning to slowness, away from the speed of the world.
Gunma doesn't talk to you. Instead, she whispers with her fingertips, "You're here."
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